Join the cast of History Channel’s historical drama series “Vikings” as they return for their second voyage. This time, the fierce legion returns armed with an artistic and eye-catching OOH campaign in New York City and Los Angeles!

The Vikings invaded NYC’s buses, commuter rail, and subways, capturing the attention of riders and passengers with their fearsome creative. Bus Kings enhanced with Headliners, announced  the second season’s premiere, while commuters on the Metro North and Long Island Railroads saw characters from the show on Car Cards with the look of vengeance in their eyes.

Underground, more characters could be found lurking on the walls with NY Subway 2-sheet Posters and Los Angeles Transit Shelters that included an Augmented Reality element, bringing the shows’ vibrant characters to life. After downloading the “Vikings Ultimate Reality” smartphone app, users could then hold their smartphone in front of the subway poster or transit shelter and watch as one of the Vikings appear before them.

The Vikings also raided riders’ commutes on the Interior and Exterior Wrapped Shuttle, which immersed commuters in a zone preparing all for battle.Grab your armor and remote and get ready to see the Vikings become a legend!